7th Street Casino

Through my work with 7th Street Casino, I supported player growth and revenue initiatives by developing and executing promotional campaigns designed to attract new guests and drive repeat visits. These promotions were built to be clear and approachable, using simple incentives like free play offers and limited-time drawings to lower the barrier to entry and encourage participation. I also focused on aligning campaigns with local events and customer behavior to maximize relevance and impact. Below are examples of campaigns I worked on that brought these ideas to life across digital, print, and on-property channels.